About Richard Kocur

Dr. Richard D. Kocur is an assistant professor of business at Grove City College. He specializes in marketing and business strategy and has over 25 years of experience in the healthcare industry.

Bud Light’s Super Bowl Hail Mary

The Hail Mary pass. It’s a desperate, last-ditch attempt by a football team to score a touchdown in the waning seconds of the game. The pass usually comes from near midfield, well outside of the typical scoring zone, and, as … Continue reading

The Bud Light Hangover

Anheuser-Busch InBev is the world’s largest beer company with over 400 global brands. Among these brands is one of America’s leading light beers, Bud Light, known for its sophomoric, fun, and outlandish advertising characters like Spuds McKenzie and the Dilly-Dilly … Continue reading

To Stupidity and Beyond

“To infinity and beyond!” In November of 1995, the first of four blockbuster animated films in the Toy Story franchise was released by Walt Disney Pictures to both audience and critical acclaim. With Toy Story, astute businesspeople at the Walt … Continue reading

Toyota Drifts Outside Its Lane

The Toyota Motor Company is one of the largest automobile manufacturers in the world. As of February 2021, the company ranked #10 on the Forbes Global 500 with revenues of more than $240 billion. The only other car company ranking … Continue reading

Medicare for All is Bad Medicine

With Senator Bernie Sanders once again emerging as a front-runner for the Democratic Party presidential nomination, Medicare for All has again come to the forefront of political debate. But what exactly is the senator proposing? Is it simply the expansion … Continue reading

Healthcare Spending and the National Debt

In a recent article titled “Spending More on Debt than Defense,” author Mark Hendrickson highlights the interest payments on our rapidly growing national debt in relation to defense spending. By 2023, Hendrickson points out, interest payments on the national debt … Continue reading

Three Heads are Better than 535

Warren Buffett, Jeff Bezos, and Jamie Dimon vs. the entire United States Congress? My money is on Buffett, Bezos, and Dimon. These men, three of the wealthiest, most influential, and powerful business leaders in the world, recently announced an alliance … Continue reading

Just What the Doctor Ordered

While the Republican Congress remains paralyzed over how to repeal and replace Obamacare, recent activity among two of the healthcare industry’s largest players could signal a new approach to delivering access to affordable healthcare. CVS, the nation’s largest pharmacy chain, … Continue reading

“Medicare for All” is Good for None

Recently, Senator Bernie Sanders unveiled a single-payer healthcare plan called “Medicare for All.” Sanders titled his approach for nationalizing one-sixth of the American economy as “Medicare for All” in order to offer a template for his vision of the U.S. … Continue reading

Crossing the Line on Health Insurance

In a recent television interview, Aetna CEO Mark Bertolini, head of one of America’s largest health insurers, commented that selling insurance across state lines is “an outdated concept” in the discussion of healthcare reform. Bertolini went on to explain the … Continue reading